He was born on August 8, 1974, so in 2025 he will be 51 years old. Rotella has had a huge effect on the electronic music scene, mostly by planning the Electric Daisy Carnival, which is one of the biggest dance music events in the world. He is best known as the founder and CEO of Insomniac Events. His vision and unwavering drive have helped Insomniac grow from a small Los Angeles rave to a global event powerhouse that puts on parties all over the US and draws hundreds of thousands of people.
The rapid rise of Insomniac Events and successful real estate deals have helped Pasquale Rotella’s net worth reach an estimated $50 million by 2025. Rotella is married to Holly Madison, who used to be a Playboy model. They have two children together. Even though they are no longer married, they get along well as co-parents. Rotella is well-known in the music business, but he doesn’t like to talk about his family. He is busy on social media, though, and he’s always coming up with new ideas for festivals.
Social Media Pages
Quick Bio
| Field | Details |
|---|---|
| Name | Pasquale Rotella |
| Date of Birth | August 8, 1974 |
| Age (2025) | 51 |
| Nationality | American |
| Occupation | Entrepreneur, festival producer, philanthropist |
| Known For | Founder & CEO of Insomniac Events, EDC |
| Major Achievement | Established Electric Daisy Carnival (EDC), led Insomniac to global success, Billboard Power 100 multiple years |
| Net Worth (2025) | Estimated at $50 million |
| Family | 2 children (with ex-wife Holly Madison) |
| Social Profiles | Instagram: @pasqualerotella |
Pasquale Rotella Net Worth in 2025
Our best guesses say that Pasquale Rotella net worth will be more than $50 million by 2023. This wealth comes from selling festival tickets, forming partnerships with brands, going global, selling merchandise, and other ways of making money connected to events. Compared to Rotella, Hugh Hefner’s projected net worth at death was $50 million, showing how much more money Rotella had.
Like many people in the entertainment business, Rotella’s luck changed a lot. This was especially true during the COVID-19 pandemic, when live music sales dropped sharply but quickly rose again when events started up again.
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Income and Business Sources
Rotella started Insomniac Events in the early 1990s with the goal of making underground party culture more accessible to more people. What started out as small warehouse parties spread around the world. Electric Daisy Carnival (EDC Las Vegas) became Insomniac’s most popular event, with over 400,000 people attending over three days. It also spread to countries like China, Mexico, and Japan.
The business plan includes big events, club nights, buying venues, and working with other people. Live Nation, a global live events business, bought a reported 50% stake in Insomniac in 2013. At the time, the deal was worth about $100 million. Rotella is still CEO and has a lot of power over the company; he didn’t sell it all.
Comparison with Other Celebrities
| Celebrity | Industry/Field | Estimated Net Worth (2025) | Notable Business Ventures/Successes |
|---|---|---|---|
| Pasquale Rotella | Entertainment/EDM | $50 million | Insomniac Events, Electric Daisy Carnival, real estate |
| Calvin Harris | Music/Producer | $250 million | International DJ, hit albums, brand partnerships |
| Kylie Jenner | Beauty/Media | $900 million | Kylie Cosmetics, reality TV, endorsements |
| Mark Cuban | Business/Investment | $4.6 billion (as of 2024) | Shark Tank, Dallas Mavericks, tech startups |
| Suzan DelBene | Politics/Congress | $125.6 million | Microsoft executive, member of U.S. Congress |
| Barack Obama | Politics/Author | $70 million | Presidential memoirs, speaking, media production |
| Michelle Obama | Writing | $50 million | Best-selling author, speaking engagements |
| Kamala Harris | Politics | $4 million | U.S. Vice President, former senator |
Who is Pasquale Rotella?
Rotella was born on August 8, 1974, in Glendale, California. He grew up in a family of business owners; his parents ran a restaurant, which taught him how to work hard. Pasquale Rotella fell in love with Southern California’s underground dance scene as a youth and went to his first rave in 1991, following the PLUR (Peace, Love, Unity, Respect) philosophy. He started planning his own parties when he was only 18. This is what led to the creation of Insomniac in 1993. Rotella is still the CEO of Insomniac even though he is in his early 50s. He has been called one of the most important people in music.
Personal Life
Rotella’s marriage to Holly Madison, a former Playboy model and reality TV star with an estimated net worth of $50 million, made him even more well-known in the media. They got married in 2013 and had two kids, a girl named Rainbow Aurora (born in 2013) and a son named Forest Leonardo (born in 2016). In 2019, they got a divorce. They are still co-parenting and sometimes go out in public with their kids. The tabloids often write about Madison’s fame and how her family works.
Pasquale Rotella in the Media and Online Presence
Rotella is very active on social media sites like Instagram, where she regularly interacts with friends. People know him for being honest in interviews, public events, and documentaries like “Under the Electric Sky.” Rotella’s business plans and new ideas for festivals are often talked about on Reddit and other fan sites. This adds to his reputation as an approachable and passionate leader.
Lifestyle, Assets & Philanthropy
Rotella has bought a lot of expensive real estate and other expensive things with his net worth. He lives a fancy life like most business moguls do. Rotella and Insomniac have a history of giving back to the community. They have donated to the Boys and Girls Club of America, Pablove, and other groups. During the pandemic, they raised money for these groups through internet fundraisers.
Frequently Asked Questions (FAQs)
Who runs the EDC event as CEO?
I’m Pasquale Rotella.
Did Pasquale sell Sleep Aid?
He sold Live Nation a 50% stake, but he still has power over the business.
Who is the owner of Insomniac?
Pasquale Rotella and Live Nation own the business together (50/50).
How much of Insomniac does Live Nation own?
50%.
What is the age of Pasquale Rotella?
Born on August 8, 1974; 50 years old now (as of 2024).
What kind of kids does Pasquale Rotella have?
Daughter Rainbow Aurora was born in 2013 and son Forest Leonardo was born in 2016.
Does Pasquale Rotella have a wife?
Divorced Holly Madison; not married at the moment (according to the most recent news).
In how much money does Holly Madison have?
About sixteen million dollars.
Conclusion
Coming from nothing in the LA rave scene, Pasquale Rotella built a global event empire, changed the course of EDM culture, and made a fortune of more than $500 million. Rotella’s impact on music, business, and festival culture doesn’t seem to be going away as Insomniac and EDC Las Vegas keep growing and adding new features.
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